Here’s why this message is not a legitimate award or recognition, but a cleverly disguised attempt to lure businesses into paying for a fake endorsement.
Let’s take a closer look at the email and break down why it raises multiple red flags:
One of the easiest ways to identify a scam is this: Did you apply for or nominate yourself for this recognition?
Legitimate awards or certifications usually involve an application process, peer nomination, or performance-based evaluation. In this case, the email says you’ve already been selected and approved—but you never applied. That’s not how real business awards work.
Search online for "WCBRB" or “Worldwide Certified Business Review Board,” and you’ll find very little credible information about the organization. There’s no transparency about:
You’re likely the target of a common trademark scam designed to pressure business owners into paying unnecessary fees or signing up for overpriced (or completely fake) services.
Below, we’ll break down why this specific email is a scam, what red flags to look for, and what to do instead.
Let’s take a closer look at the message:
“Another party has approached us to file a trademark application for the same name...your business demonstrates prior and consistent use, giving you a stronger legal position.”
Sounds official and urgent, right? That’s exactly the point. Scammers use fear tactics and vague legal language to create panic and rush your decision-making. The goal is to get you to respond immediately — and often, pay a fee to “secure” your trademark before someone else does.